Britain’s Got Talent judge Amanda Holden looks incredible in the green bodycon midi dress has a bit of a “Kate Middleton effect” when it comes to selling clothes. Whatever she wears seems to fly off hangers, and that’s largely due to the fact that she looks so incredible in everything.

This week, a£47 Karen Millen dressis the subject of shopper frenzy after the 52 year old wore the fitted green midi to host her Heart Breakfast show. Sharing the look to her Instagram story, the TV star pretended to take a phone call, saying: "Hello? Oh hi Tuesday, how are you? It's Tuesday.”

"This fantastic outfit is from Karen Millen. It's a bodycon, it's got an easy manageable zip," Amanda continued, before adding: "It's got a great polo neck if you're starting to worry a bit about your neck, but you're not worried about your cleavage. I feel really cosy and comfy in it."

The green dress fits Amanda perfectly, accentuating her enviable curves like it was tailor-made for her. Shoppers have been delighted to learn the dress comes from a brand available also to non-celebs, and has a price tag suitable for many budgets.

The exact Karen Millen dress is called the Bandage Cut Out Detail Midi Dress, originally £79 but in the sale for just£47 here, and comes in sizes S through to L. However, we know the “Amanda effect” is working because size L has already run out of stock. If you’re a size S or M, we recommend snapping it up quickly!

The idea of a bodycon dress might be scary to some, as not everyone feels comfortable in figure-hugging styles, but the key is to find a dress with a support-giving fabric like the Karen Millen one. If you want something at an even lower price point that still offers a lot of structure, we recommend taking a look at Black Ribbed Knit High Neck Midi Bodycon Dress from Emily Atack’s New Look collection,£29.99 here.

The dress has nearly all 5-star reviews, with one New Look shopper saying: “Excellent fit and good quality. Can be worn casually or dressed up with heels”.

Since midi dresses are the perfect transition piece as we move into warmer weather, we’ll definitely be shopping around for some flattering fits inspired by Amanda’s buy!

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