YouTube’s Buff Dudes, a.k.a. brothers Hudson and Brandon White, have tried out a number of meal plans on their channel, swinging from one extreme to the other by adopting a carnivore diet and then going vegan, as well as trying intermittent fasting. In their latest video, they split up and see just how much of a difference budget makes when it comes to grocery shopping while sticking to your nutrition goals.

“It’s really interesting, because I’m so used to going into the store and trying to find the cheapest foods,” says Brandon, who has been tasked with going as expensive as possible with his shopping list. “Now, doing the complete opposite, I feel a little lost.”

At the top of the video they each visit separate different grocery stores and stock up on the staple ingredients from the simple “bro” diet they followed in their early twenties: Hudson’s bill comes to $49.98, while Brandon ends up spending $287.40.

“One of the biggest misconceptions about eating healthy is the stereotype that you have to spend a lot of money to eat healthy,” says Hudson, “and that simply isn’t true, you’ve just got to lean what to do, and you really can’t go wrong with whole, healthy foods.”

They then spend the day living off their respective hauls. Hudson starts off with a turkey bacon and egg white omelet; Brandon’s breakfast is a little bit bougier, with toast and $20 almond butter. “It’s probably not realistic to buy these types of foods all the time,” he says, “but overall I don’t think it’s much different than a typical breakfast I usually would go for, which wouldn’t cost this much for sure.”

For lunch, they both make tuna sandwiches. Hudson’s version is simple, with canned tuna and bread rolls, while Brandon sears a couple of luxurious tuna steaks to go with his black truffle cheese and artisanal bread. It’s here that he acknowledges how high-quality ingredients can really elevate an otherwise simple meal.

For dinner, Hudson eats frozen chicken breast and canned spinach, while Brandon indulges in the fresh, organic equivalents of the same ingredients. And while Brandon acknowledges that sometimes, “you get what you pay for” when it comes to the quality of your meals, Hudson also points out that it’s easy (and probably much more affordable) to make your simple, cheap ingredients pop more simply by adding the right seasoning.

“It was mighty tasty, but I feel like you don’t have to spend that much money on food,” says Brandon at the end of the experiment. “You want to get high quality, but there’s ways around spending an arm and a leg for sure.”

Hudson adds, however, that it isn’t necessarily a strictly either/or scenario, but depends on what you’re shopping for. “For some things you can go cheap, but for other things you’re probably going to want to spend a little bit more,” he says. “For certain things, like greens and meats, you want to get quality.”

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