Christmas turkeys, both fresh and frozen, have seen a steep price increase again this year.
According to data by The Grocer and analysts Assosia, price hikes of at least 10 percent were seen across 13 of the 21 frozen whole, and crown lines on sale last month in the traditional “big four” supermarkets.
Budget retailer Aldi saw the biggest jump with its Specially Selected turkey crown (1.8kg) which now costs £24.99, up from £19.99 in 2022.
A small Oakhurst whole British turkey (4kg), also sold by Aldi took second place with the most inflated price. It’s 17.7 percent more expensive than a year ago.
However, it’s not all bad news as the budget retailer still remains the cheapest for this festive essential when comparing prices.
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Cheapest places to buy a fresh Turkey
Shopping around is definitely worth it for those looking to save money as price points can vary between £16 and £85 depending on the supermarket.
That said, three retailers have topped the ranking as the cheapest for fresh turkeys at less than £4 per kilogram.
Lidl & Aldi
Those who prefer a fresh Christmas Turkey should head to their nearest Lidl or Aldi store from December 19 to bag a bargain at £3.75 per kilogram.
- Lidl Birchwood medium turkey: £3.75/kg, 5kg bird = £18.75
- Aldi Ashfields British medium turkey: £3.75/kg, 5kg bird = £18.75
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From December, shoppers can visit stores or place an online order for Morrisons medium fresh turkey.
It comes in at £3.79/kg, with a 5kg bird costing £18.95 – just 20p more than those in Lidl and Aldi.
Tesco & ASDA
Elsewhere in the rankings, Asda and Tesco have come in joint place at a steeper £5 per kg for their medium whole turkeys.
- Asda medium turkey £5/kg, 5kg bird = £25
- Tesco medium turkey £5/kg, 5kg bird = £25
Eager shoppers will find Asda offers their fresh turkey a day earlier on December 19 while Tesco puts them on sale from December 20.
Cheapest places to buy a frozen Turkey
One of the main perks of buying a frozen turkey is that they can be bought much earlier than fresh alternatives, but they’re also much cheaper.
The supermarket wins again for the cheapest frozen turkey with their Ashfields Medium British Turkey Whole Bird (4-5.4kg) costing £15.99.
Customers can bag a medium whole turkey (in-store now) for a fixed price of £16.
A British frozen medium-basted white whole turkey costs £20 at Tesco and is available in stores now.
The Bernard Matthews golden Norfolk medium whole turkey with giblets is available to buy in-store now for £21
Sainsbury’s medium-basted whole turkey has a fixed price of £21, though Nectar card holders can bag it for £19.
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