PRIMARK has dropped its latest pieces celebrating Disney’s 100th birthday… and a MUG is the star of the show.
The budget retailer is famed for its countless Disney pieces, from classics like Lilo and Stitch to more recent hits like Frozen.
And to honour the franchise’s 100th birthday, it is producing collectible items that fans can pick up.
The latest It product is an exclusive silver and white mug.
One shopper took to TikTok to weigh in on the glassware, saying: “I popped into Primark to check out Disney 100’s newest collectible.
“This month was a really cool mug of Mickey and Minnie Mouse which I brought home with me.
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“I could not wait, so I had a coffee straight away and it was absolutely fab.”
The Walt Disney Company turned 100-years-old this year and has dubbed the celebration Disney 100.
Primark started stocking Disney merch in 2011 and the partnership has grown from strength to strength.
It encompasses clothing, accessories and homeware, and has become a firm customer favourite collection.
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Bosses at Primark said: “We’re celebrating 100 years of Disney with a range of exclusive collections.
“Check out our magical Disney 100 Collection where all your Disney dreams come true.
“In our new Disney range you'll find plenty of Disney merch including character T-shirts, accessories and more!
“From classic Mickey Mouse clothing to trendy Frozen merch, find your favourite characters in store today!”
Sarah Jackson, Director of Licensing at Primark, added: “We’re so proud to have collaborated with Disney for over a decade.
“And we are delighted to celebrate Disney100 with a range of collections, all inspired by the magic and wonder of this iconic brand.
“We pride ourselves on our extensive licence offering and we continue to expand our ranges in store with the aim of becoming the number one destination for licensed clothing on the high street.”
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