Pitti Uomo has postponed its bi-annual menswear trade show in Florence due to COVID concerns. This year’s 101 show was slated to begin on January 11 with famed Belgian designer Ann Demeulemeester as the special guest.
“Pitti Immagine is preparing to open the 101st edition of Pitti Uomo, with 600 new men’s fashion collections to be presented at the Fortezza da Basso,” read a statement from Pitti Immagine. “But the current evolution of contagions and the consequent containment measures adopted by the Italian government and other countries in some cases make it impossible to hold a single event in its proper form, with its necessary characteristics.”
With Ann Demeulemeester making a return to her eponymous label, Pitti Uomo 101 is set to honor the story of the designer whose journey began 40 years ago. Specifically, the event plans to recount the past, present and future of Demeulemeester in creative and artistic formats. “The project we wanted, together with Claudio Antonioli and Ann Demeulemeester herself, all united by great enthusiasm, was a celebration of fashion, music, entertainment and sociability, where people and their interactions were an integral part of the show,” said Lapo Cianchi, Pitti Immagine’s director of communication, special events and international relations.
At this time, Pitti Uomo 101 is set to take place in June of this year.
In related news, Entire Studios drops an updated PFG Puffer in a limited capsule collection.
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