EXPERTS have revealed the UK coastal town where holidaymakers can grab a bargain this summer.

With many Brits planning on holidaying in the UK this year, knowing where to stay to keep the costs down will be more important than before.

According to research from AirDNA pulled together by Online.Casino, holiday accommodation over the Easter break has increased by an average of 21 per cent in the last 12 months.

AirDNA, the short-term rental analyst, revealed that holiday let prices have risen from £112 to £136 per night.

This means in some towns and cities, Brits could pay more than £800 for a week-long holiday.

But Brits can still grab a bargain in the coastal town of Southampton, which saw the lowest price rise.

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Accommodation prices in Southampton rose by 12 per cent from £104 to £116 in the last 12 months.

For those holidaymakers who want to stay in the city, be sure to follow the Titanic Trail for a stroll along some of the city's memorials to the disaster.

Unsurprisingly for such a seismic catastrophe, the Titanic plays a big part in the fabric of the city. 

Unmissable is the Sea City Museum, which tells the stories of the people who travelled on the ship, either as guests or employees. 

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Southampton's rich maritime history has had millions of pounds of investment, meaning there is more than enough museum culture to fill a weekend.

The God's House Tower, a medieval building by the sea walls, has some incredible multimedia exhibitions that bring to life the history of previous generations, including those imprisoned in the tower.

As well as the historical attractions, there are several beaches nearby.

Weston Shore is the closest beach being only three miles away from the city centre.

Further afield, there's also Calshot Beach where holidaymakers can see Isle of Wight on a clear day.

Those paying a visit should also check out Lakaz Maman, a Mauritian restaurant owned by 2012 MasterChef winner Shelina Permalloo.

Shelina serves up Mauritian street food, with dishes like halloumi baked in pineapple and chilli, samosas, Mauritian potato bajji and creole coconut curry.

Wash it down with a locally-brewed ale at one of the city's excellent back-street pubs.

For those who like their watering holes with plenty of character, the Duke of Wellington, The Red Lion, the Dancing Man Brewery and the quirky Hobbit Pub are all worth a visit.

Meanwhile, the port city of Plymouth saw the highest rise with prices jumping 43 per cent from £97 to £137 per night.

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Over night stays also jumped in Coventry and Leicester with prices climbing by 35 per cent and 33 per cent.

There are plenty of other lesser-known seaside towns where Brit holidaymakers can find a bargain stay this summer.


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