I'M A Celeb may have finished weeks ago, but it seems fans and viewers are still obsessed with Holly Willoughby's jungle style.
The TV presenter was regularly seen wearing a pair of lace-up hiker boots during her stint on the show and after being restocked today, the shoes flew off the e-shelves (yet again) within hours.
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A post shared by Holly Willoughby (@hollywilloughby)
When the 37-year-old wore the boots on her first night presenting the reality show, fans were desperate to get their hands on them.
Today, the brand took to Instagram to reveal the "Nanette" shoes were back in stock – this time, £10 more expensive than before.
However, some fans were disappointed yet again after the chunky leather boots sold out in nine sizes – leaving just sizes 7.5 and 8 still available.
One shopper wrote on Instagram: "When is your next restock already gone in my size."
- Nanette hiker boots, £265, Grenson – buy now
While another said: "Sold out I tried on line and in your shop….I was having an MRI scan first thing when you announced they were back in stock… will you be taking orders to make more?"
One frustrated shopper revealed they'd been waiting months.
"Can’t believe they are gone again already. I’ve been trying to get a pair since winter last year!"
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A post shared by Holly Willoughby (@hollywilloughby)
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A post shared by Holly Willoughby (@hollywilloughby)
The boots were a staple in Holly's Oz wardrobe and during her time Down Under, the presenter teamed the style with chic leather skirts, shorts, feminine dresses and denim pinafores.
They've also been worn by the likes of Angela Scanlon, Stacey Dooley, Jodie Comer and Laura Jackson.
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A post shared by Holly Willoughby (@hollywilloughby)
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A post shared by Stacey Dooley (@sjdooley)
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A post shared by Jodie Comer (@jodiemcomer)
Speaking about the trend, celebrity stylist and designer, Lucas Armitage told the Mail Online: "The fashion power of Holly is unstoppable right now, there's no other explanation for how an ugly hiking boot could become the unlikely boot hit of the season.
"Grenson are a very functional practical brand so juxtaposed against high fashion look they create an interesting vibe."
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