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Swaggering on social media is no longer just a young person’s game.
Germany’s Alojz Abram, 75, has amassed a staggering 1 million Instagram followers after rocking his grandson’s colorful streetwear in a series of fashion portraits.
“It’s never too late to start something new,” Jannik Diefenbach, 24, who manages Abram’s Instagram page, told the Daily Mail.
In one shot, the aged fashionista — known as “Gramps” online — can be seen eschewing the typical drab orthopedics and wrinkled sweater for bombastic yellow sneakers and a black-and-gold basketball jersey emblazoned with the words “St. Supreme.”
Another shot shows Abram sporting a denim getup so hip it evokes a Calvin Klein model who drank an aging elixir.
And the sartorially-minded senior made fans swoon after rocking camouflage pants and posing next to a boombox.
“Fresher than anyone I f – – king know,” wrote one fan.
“‘It’s great to see that Gramps can entertain and inspire so many people by simply enjoying himself,” gushed Diefenbach of his grandad’s unlikely hobby.
Abram’s first foray into fashion came in 2016 when his grandson asked him if he wanted to try on his clothes.
“He said ‘yes,’ tried them on and looked super cool,” said Diefenbach, who subsequently posted the pictures to Instagram. Shortly thereafter, the duo amassed 1,000 followers.
“Since Gramps enjoyed taking pictures and felt comfortable, we kept it up and never stopped,” explained the grandfluencer’s trusty sidekick.
Abram initially didn’t understand “Instagram fame” as he reportedly wasn’t really involved in social media. However, the stylish septuagenarian now “loves being recognized on the streets and is always happy when someone asks for a selfie with him,” said Diefenbach, adding, “He definitely enjoys being famous.”
Most importantly, the two have “definitely grown even closer now that we have our shared hobby,” he said.
Abram isn’t the first senior to blow up the internet with his unorthodox fashion choices. These Golden Girls of Instagram are racking up millions of followers — and mountains of cash — by posing in getups so trendy they could be featured in Vogue. And last year, an entire book was dedicated to photos of the elderly in NYC’s Chinatown rocking hip threads.
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