FOOD fans are going wild after Iceland introduced the'world's first' air fryer food aisle.
The supermarket announced the delightful news, as almost 50 per cent of Britons revealed they owned an air fryer in their home.
According to Iceland, the aisle would operate from June 19 for a week, and shoppers will be able to enjoy the new range at its large outlet in Charlton, London, Evening Standard reported.
The air fryer goodies will include around 287 food items that can be cooked in the handy kitchen appliance.
Some of the products include cult-favourite classics, such as Greggs sausage rolls and steak bakes, cod fillets, chicken fillets and French fries.
According to the survey , some 44 per cent of air fryer owners said they were using their ovens less frequently.
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The poll, put together by energy supplier Utilita, also found 72 per cent of consumers would like to see air fryer cooking instructions on food packaging.
The supermarket has previously vowed to update cooking methods across all relevant brand packaging and provide energy saving instructions.
Richard Walker, executive chairman of Iceland Foods and The Food Warehouse, said: “We pride ourselves on knowing exactly what our customers coming through our store doors are looking for, matching their changing shopping trends with fresh ideas.
“Introducing the world’s first air fryer aisle at our Food Warehouse is another exciting example.
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“As the popularity of air fryer cooking grows, this aisle will give customers easy access to products that work perfectly in this time and energy-saving cooking appliance.”
Utilita's research suggested that households could save as much as £80.50 a year by switching from an electric cooker to an air fryer.
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The news have been welcomed amongst shoppers in the UK already, one of whom was money-saving whizz Ashleigh.
Sharing the post on Facebook, she said: ''Iceland are ahead of the game here, a full aisle is coming with all things air fryer food with instructions.''
Her fans raced to comments to tag their pals and family, with one writing: ''Can't wait.''
''Love this,'' a second penned.
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