Copenhagen-based brand Palmes is grounded in all things tennis, delivering an innovative approach to classic on-court uniforms. The brand is on the rise and recently presented its dapper take on sport-ready attire in its new Spring/Summer 2023 collection.
Now, the brand is opening the doors to its first-ever retail space in the heart of Copenhagen. Dubbed “Palmes Temporary: A Tennis Shopping Experience,” the shop will welcome Palmes’ Tennis Society throughout May and pays homage to local tennis culture with a light-hearted attitude.
Designed by Frederik Gustav, the store mimics the geometric nature of tennis courts through linear structures and clean white hues. The short-term location will throw morning tennis events for its local players weekly while debuting exclusive in-store clothing launches, immersive book events, on-screen tennis screenings, and more.
The Palmes Temporary: A Tennis Shopping Experience retail store is open now.
In other news, Dukes Cupboard and FILA come together for graphic capsule collection.
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